Nike’s Web3 Branch ‘RTFKT’ Adds Tenth Ethereum Name Service Domain to Its Kitty

Nike’s Web3 branch, named ‘RTFKT’, has purchased a new Ethereum Name Service (ENS) domain for ETH 19.72 (approximately Rs 29 lakh). This takes the total number of ENS holdings of RTFKT to ten. ENS is a distributed, open and extensible naming system based on the Ethereum blockchain. It is able to map human-readable names like ‘xyz.eth’ to machine-readable identifiers. Nike has chosen a dotswoosh.eth domain for its new purchase.

In addition to dotswoosh.eth, rtfkt also has artifacts.eth, rtfkt.eth, skinvial.eth, drmos.eth, mintwiel.eth, dreamos.eth, spacedrip.eth, dripcoin.eth and m2techno.eth as ENS. . domain, said report good by decrypt.

whereas nike has not given a reason for its new ENS addition, with speculation reportedly pointing to the possibility of using it to issue an ENS sub-domain for the footwear giant, which is monitored and controlled by the holder of the main domain. is done.

Being active in Nike nft spaceIt may also plan to allow its NFT holders to register for the ENS subdomain under the dotswoosh.eth main domain.

Any individual or company that has an ENS is able to acquire cryptocurrency, tokens and blockchain-based assets. Nike’s ENS domain purchase could also hint at a possible plan to enable crypto payment For its high-end sports shoes.

“Our findings suggest that ENS has been showing a gradual popularity over the course of its four years of development, primarily due to its distributed and open nature that ENS domain names can be used for any type of record, even censored. and malicious content.We have identified a number of security issues and abuses, including traditional DNS security issues and new ones introduced by ENS smart contracts. report good According to the claims of Cornell University.

Well, for now it’s only a matter of time before Nike finally clears up its ENS purchase with future announcements.

Meanwhile, Nike isn’t the only footwear mammoth exploring ENS territory.

Back in February puma Bought a decentralized domain and changed its name on Twitter to ‘Puma.eth’.


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